Looking to make your next cleantech, energy tech, or agritech product launch a success? There are a variety of ways XPRT can boost visibility for your […]
In order to generate more leads, building and optimizing your product pages on XPRT isn’t just important, it is essential. Nothing illustrates this better than the […]
If you’re involved in marketing for a manufacturer that sells its products through distributors only, you may wonder how a supplier discovery platform like XPRT could […]
On the XPRT platform, buyers interacting with your storefront are known as soft leads. These buyers may have downloaded your brochures, white papers, or case studies; […]
Nowadays, B2B marketers tend to think of their websites as flagship stores sitting on the Internet’s version of 5th Avenue, Google. The problem with this belief, […]
Business management guru Peter Drucker famously said “If you can’t measure it, you can’t improve it.” We know marketers live by this principle, so from a […]
If you’re marketing for a B2B manufacturer, the coronavirus outbreak has undoubtedly forced you to change your lead generation strategy for 2020. According to a recent […]
Once you have converted traffic on your website to leads (potential buyers you have permission to contact), your final goal as a B2B cleantech marketer is […]
As a B2B cleantech supplier, generating traffic, awareness and visibility, as discussed in part 1 of this series, is merely your first challenge toward building a […]
If you’re marketing for a B2B cleantech supplier, your first challenge towards creating a healthy marketing funnel is generating awareness. In this line of business, top-of-the-funnel […]