The XPRT Blog
Lead generation tips, updates & more for businesses advertising on Environmental XPRT, Energy XPRT, Agriculture XPRT & Medical XPRT
December 5, 2022
Cost Per Lead (CPL) is an important metric marketers at manufacturing companies use to measure the cost effectiveness of their lead generation channels. But how exactly […]
August 8, 2022
If you handle marketing for a medical device supplier, your ultimate goal is to generate qualified, sales-ready leads. In order to achieve this, you must generate […]
April 26, 2022
70% of B2B buyers cite company reputation as the most influential factor when choosing which company to do business with, according to recent research by Chicago-based […]
March 30, 2022
It’s no secret that content marketing is an effective way for B2B suppliers to raise brand awareness and interest new buyers in your products. Nearly all […]
March 17, 2021
The rise of digital communications and now the global pandemic have forced businesses to reassess how they engage with prospects. Physical trade shows have never been […]
March 9, 2021
For B2B environmental, energy & agriculture technology companies, email marketing remains one of the most effective ways to generate sales-ready leads. That means taking the time […]
February 17, 2021
Looking to make your next cleantech, energy tech, or agritech product launch a success? There are a variety of ways XPRT can boost visibility for your […]
January 13, 2021
In order to generate more leads, building and optimizing your product pages on XPRT isn’t just important, it is essential. Nothing illustrates this better than the […]
October 15, 2020
If you’re involved in marketing for a manufacturer that sells its products through distributors only, you may wonder how a supplier discovery platform like XPRT could […]
June 10, 2020
Nowadays, B2B marketers tend to think of their websites as flagship stores sitting on the Internet’s version of 5th Avenue, Google. The problem with this belief, […]
April 21, 2020
If you’re marketing for a B2B manufacturer, the coronavirus outbreak has undoubtedly forced you to change your lead generation strategy for 2020. According to a recent […]
March 11, 2020
Once you have converted traffic on your website to leads (potential buyers you have permission to contact), your final goal as a B2B cleantech marketer is […]